Kygo has been around since about 2009, but became well known in May 2016 after releasing Cloud Nine. Just months after his debut album was released, he became the first house music producer to preform at the Olympics in Rio. That performance caught the attention of millions around the world. Since then, house is becoming more prevalent each year.
Not to mention that Kygo has, along a few other artists, increased the awareness and popularity of ‘tropical house’.
He now, has partnered with Sony Music, and his his personal manager Myles Shear to create Palm Tree Records.
The CEO of Sony Music Rob Stringer stated: “We are thrilled to be expanding our successful relationship with Kygo and Myles. Kygo is one of the most forward-thinking and exciting artists in music today, and Myles is among the most innovative, creative artist developers around. This feels like a natural extension of our partnership as we develop together the musical output of Palm Tree Records.”
Kygo aims to discover any potential artists there and to develop and support.
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